ADVERTISING AND INTEGRATED BRAND PROMOTION
By: O'GUINN,T.C & OTHERS.
Material type:
BookPublisher: AUSTRALIA THOMSON 2006Edition: 4.Description: x+781p.,28x21Cms.ISBN: 81-315-0158-2.DDC classification: 658.8 O34
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CENTRAL LIBRARY | 658.8 O34 (Browse shelf) | Not for loan | 081079 |
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| 658.5752 U45 PRODUCT DESIGN AND DEVELOPMENT | 658.5752 U45 PRODUCT DESIGN AND DEVELOPMENT | 658.8 K87 PRINCIPLES OF MARKETING | 658.8 O34 ADVERTISING AND INTEGRATED BRAND PROMOTION | 658.8 Z65 SERVICES MARKETING - | 658,15 E894 INTERNATIONAL FINANCIAL MANAGEMENT | 660 G132 ENGINEERING CHEMISTRY |
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