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National Brands and Private Labels in Retailing [electronic resource] : First International Symposium NB&PL, Barcelona, June 2014 / edited by Juan Carlos G�azquez-Abad, Francisco J. Mart�inez-L�opez, Irene Esteban-Millat, Juan Antonio Mond�ejar-Jim�enez.
by G�azquez-Abad, Juan Carlos [editor.] | Mart�inez-L�opez, Francisco J [editor.] | Esteban-Millat, Irene [editor.] | Mond�ejar-Jim�enez, Juan Antonio [editor.] | SpringerLink (Online service). Source: Springer eBooksMaterial type:  Book; Format:
electronic
available online
 ; Literary form:
Not fiction
Publisher: Cham : Springer International Publishing : Imprint: Springer, 2014Online access: Click here to access online Availability: No items available
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Inductive Fuzzy Classification in Marketing Analytics [electronic resource] / by Michael Kaufmann.
by Kaufmann, Michael [author.] | SpringerLink (Online service). Source: Springer eBooksMaterial type: Book; Format:
electronic
available online
; Literary form:
Not fiction
Publisher: Cham : Springer International Publishing : Imprint: Springer, 2014Online access: Click here to access online Availability: No items available
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Standing Room Only [electronic resource] : Marketing Insights for Engaging Performing Arts Audiences / by Joanne Scheff Bernstein.
by Bernstein, Joanne Scheff [author.] | SpringerLink (Online service). Edition: Second Edition.Source: Springer eBooksMaterial type: Book; Format:
electronic
available online
; Literary form:
Not fiction
Publisher: New York : Palgrave Macmillan US : Imprint: Palgrave Macmillan, 2014Online access: Click here to access online Availability: No items available
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New Business Models and Value Creation: A Service Science Perspective [electronic resource] / edited by Lino Cinquini, Alberto Di Minin, Riccardo Varaldo.
by Cinquini, Lino [editor.] | Minin, Alberto Di [editor.] | Varaldo, Riccardo [editor.] | SpringerLink (Online service). Source: Springer eBooksMaterial type: Book; Format:
electronic
available online
; Literary form:
Not fiction
Publisher: Milano : Springer Milan : Imprint: Springer, 2013Online access: Click here to access online Availability: No items available
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Customer Relationship Management in the Financial Industry [electronic resource] : Organizational Processes and Technology Innovation / by Federico Rajola.
by Rajola, Federico [author.] | SpringerLink (Online service). Edition: 2nd ed. 2013.Source: Springer eBooksMaterial type: Book; Format:
electronic
available online
; Literary form:
Not fiction
Publisher: Berlin, Heidelberg : Springer Berlin Heidelberg : Imprint: Springer, 2013Online access: Click here to access online Availability: No items available
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Transnational Marketing and Transnational Consumers [electronic resource] / by Ibrahim Sirkeci.
by Sirkeci, Ibrahim [author.] | SpringerLink (Online service). Source: Springer eBooksMaterial type: Book; Format:
electronic
available online
; Literary form:
Not fiction
Publisher: Berlin, Heidelberg : Springer Berlin Heidelberg : Imprint: Springer, 2013Online access: Click here to access online Availability: No items available
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Retail Internationalization in Emerging Countries [electronic resource] : The Positioning of Global Retail Brands in China / by Karin Pennemann.
by Pennemann, Karin [author.] | SpringerLink (Online service). Source: Springer eBooksMaterial type: Book; Format:
electronic
available online
; Literary form:
Not fiction
Publisher: Wiesbaden : Springer Fachmedien Wiesbaden : Imprint: Springer Gabler, 2013Online access: Click here to access online Availability: No items available
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Uniform Across-the-Board Promotions [electronic resource] / by Marc-Oliver Jauch.
by Jauch, Marc-Oliver [author.] | SpringerLink (Online service). Source: Springer eBooksMaterial type: Book; Format:
electronic
available online
; Literary form:
Not fiction
Publisher: Cham : Springer International Publishing : Imprint: Springer, 2014Online access: Click here to access online Availability: No items available
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India's Agricultural Marketing [electronic resource] : Market Reforms and Emergence of New Channels / by Nilabja Ghosh.
by Ghosh, Nilabja [author.] | SpringerLink (Online service). Source: Springer eBooksMaterial type: Book; Format:
electronic
available online
; Literary form:
Not fiction
Publisher: New Delhi : Springer India : Imprint: Springer, 2013Online access: Click here to access online Availability: No items available
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Retail Internationalization [electronic resource] : Analysis of Market Entry Modes, Format Transfer and Coordination of Retail Activities / by Stefan Elsner.
by Elsner, Stefan [author.] | SpringerLink (Online service). Source: Springer eBooksMaterial type: Book; Format:
electronic
available online
; Literary form:
Not fiction
Publisher: Wiesbaden : Springer Fachmedien Wiesbaden : Imprint: Springer Gabler, 2014Online access: Click here to access online Availability: No items available
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Strategies in E-Business [electronic resource] : Positioning and Social Networking in Online Markets / edited by Ignacio Gil-Pechu�an, Daniel Palacios-Marqu�es, Marta Peris Peris-Ortiz, Eduardo Vendrell, Cesar Ferri-Ramirez.
by Gil-Pechu�an, Ignacio [editor.] | Palacios-Marqu�es, Daniel [editor.] | Peris-Ortiz, Marta Peris [editor.] | Vendrell, Eduardo [editor.] | Ferri-Ramirez, Cesar [editor.] | SpringerLink (Online service). Source: Springer eBooksMaterial type: Book; Format:
electronic
available online
; Literary form:
Not fiction
Publisher: Boston, MA : Springer US : Imprint: Springer, 2014Online access: Click here to access online Availability: No items available
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Effectiveness of Online Marketing Campaigns [electronic resource] : An Investigation into Online Multichannel and Search Engine Advertising / by Sebastian Klapdor.
by Klapdor, Sebastian [author.] | SpringerLink (Online service). Source: Springer eBooksMaterial type: Book; Format:
electronic
available online
; Literary form:
Not fiction
Publisher: Wiesbaden : Springer Fachmedien Wiesbaden : Imprint: Springer Gabler, 2013Online access: Click here to access online Availability: No items available
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Strategy and Communication for Innovation [electronic resource] / edited by Nicole Pfeffermann, Tim Minshall, Letizia Mortara.
by Pfeffermann, Nicole [editor.] | Minshall, Tim [editor.] | Mortara, Letizia [editor.] | SpringerLink (Online service). Edition: 2nd ed. 2013.Source: Springer eBooksMaterial type: Book; Format:
electronic
available online
; Literary form:
Not fiction
Publisher: Berlin, Heidelberg : Springer Berlin Heidelberg : Imprint: Springer, 2013Online access: Click here to access online Availability: No items available
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Tourist Destination Images and Local Culture [electronic resource] : Using the Example of the United Arab Emirates / by Verena Schwaighofer.
by Schwaighofer, Verena [author.] | SpringerLink (Online service). Source: Springer eBooksMaterial type: Book; Format:
electronic
available online
; Literary form:
Not fiction
Publisher: Wiesbaden : Springer Fachmedien Wiesbaden : Imprint: Springer Gabler, 2014Online access: Click here to access online Availability: No items available
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Proceedings of 20th International Conference on Industrial Engineering and Engineering Management [electronic resource] : Theory and Apply of Industrial Management / edited by Ershi Qi, Jiang Shen, Runliang Dou.
by Qi, Ershi [editor.] | Shen, Jiang [editor.] | Dou, Runliang [editor.] | SpringerLink (Online service). Source: Springer eBooksMaterial type: Book; Format:
electronic
available online
; Literary form:
Not fiction
Publisher: Berlin, Heidelberg : Springer Berlin Heidelberg : Imprint: Springer, 2013Online access: Click here to access online Availability: No items available
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Logistics [electronic resource] : Basics - Exercises - Case Studies / by Harald Gleissner, J. Christian Femerling.
by Gleissner, Harald [author.] | Femerling, J. Christian [author.] | SpringerLink (Online service). Source: Springer eBooksMaterial type: Book; Format:
electronic
available online
; Literary form:
Not fiction
Publisher: Cham : Springer International Publishing : Imprint: Springer, 2013Online access: Click here to access online Availability: No items available
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Retail Marketing and Sales Performance [electronic resource] : A Definitive Guide to Optimizing Service Quality and Sales Effectiveness / by Christoph Preuss.
by Preuss, Christoph [author.] | SpringerLink (Online service). Source: Springer eBooksMaterial type: Book; Format:
electronic
available online
; Literary form:
Not fiction
Publisher: Wiesbaden : Springer Fachmedien Wiesbaden : Imprint: Springer Gabler, 2014Online access: Click here to access online Availability: No items available
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Models and Methods in Economics and Management Science [electronic resource] : Essays in Honor of Charles S. Tapiero / edited by Fouad El Ouardighi, Konstantin Kogan.
by El Ouardighi, Fouad [editor.] | Kogan, Konstantin [editor.] | SpringerLink (Online service). Source: Springer eBooksMaterial type: Book; Format:
electronic
available online
; Literary form:
Not fiction
Publisher: Cham : Springer International Publishing : Imprint: Springer, 2014Online access: Click here to access online Availability: No items available
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Corporate Social Responsibility in the Global Business World [electronic resource] / edited by Asli Y�uksel Mermod, Samuel O.Idowu.
by Y�uksel Mermod, Asli [editor.] | O.Idowu, Samuel [editor.] | SpringerLink (Online service). Source: Springer eBooksMaterial type: Book; Format:
electronic
available online
; Literary form:
Not fiction
Publisher: Berlin, Heidelberg : Springer Berlin Heidelberg : Imprint: Springer, 2014Online access: Click here to access online Availability: No items available
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Online Channel Integration [electronic resource] : Value Creation and Customer Reactions in Online and Physical Stores / by Jochen Binder.
by Binder, Jochen [author.] | SpringerLink (Online service). Source: Springer eBooksMaterial type: Book; Format:
electronic
available online
; Literary form:
Not fiction
Publisher: Wiesbaden : Springer Fachmedien Wiesbaden : Imprint: Springer Gabler, 2014Online access: Click here to access online Availability: No items available
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