000 | 03365nam a22005775i 4500 | ||
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001 | 978-3-642-33233-3 | ||
003 | DE-He213 | ||
005 | 20200420211738.0 | ||
007 | cr nn 008mamaa | ||
008 | 121230s2013 gw | s |||| 0|eng d | ||
020 |
_a9783642332333 _9978-3-642-33233-3 |
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024 | 7 |
_a10.1007/978-3-642-33233-3 _2doi |
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050 | 4 | _aHD28-70 | |
072 | 7 |
_aKNT _2bicssc |
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072 | 7 |
_aJFD _2bicssc |
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072 | 7 |
_aBUS070060 _2bisacsh |
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082 | 0 | 4 |
_a658 _223 |
100 | 1 |
_aPortmann, Edy. _eauthor. |
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245 | 1 | 4 |
_aThe FORA Framework _h[electronic resource] : _bA Fuzzy Grassroots Ontology for Online Reputation Management / _cby Edy Portmann. |
264 | 1 |
_aBerlin, Heidelberg : _bSpringer Berlin Heidelberg : _bImprint: Springer, _c2013. |
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300 |
_aXXVI, 202 p. _bonline resource. |
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336 |
_atext _btxt _2rdacontent |
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_acomputer _bc _2rdamedia |
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_aonline resource _bcr _2rdacarrier |
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_atext file _bPDF _2rda |
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490 | 1 | _aFuzzy Management Methods | |
505 | 0 | _aThe Social Semantic Web -- Fundamentals of Fuzzy Clustering Methods -- Online Reputation Analysis -- Requirements for Online Reputation Analysis -- Fuzzy Online Reputation Analysis Framework -- The YouReputation Prototype -- Conclusion.  . | |
520 | _aOnline reputation management deals with monitoring and influencing the online record of a person, an organization or a product. The Social Web offers increasingly simple ways to publish and disseminate personal or opinionated information, which can rapidly have a disastrous influence on the online reputation of some of the entities. The author focuses on the Social Web and possibilities of its integration with the Semantic Web as resource for a semi-automated tracking of online reputations using imprecise natural language terms. The inherent structure of natural language supports humans not only in communication but also in the perception of the world. Thereby fuzziness is a promising tool for transforming those human perceptions into computer artifacts. Through fuzzy grassroots ontologies, the Social Semantic Web becomes more naturally and thus can streamline online reputation management. For readers interested in the cross-over field of computer science, information systems, and social sciences, this book is an ideal source for becoming acquainted with the evolving field of fuzzy online reputation management in the Social Semantic Web area. | ||
650 | 0 | _aBusiness. | |
650 | 0 | _aMarketing. | |
650 | 0 | _aIndustrial management. | |
650 | 0 | _aInformation storage and retrieval. | |
650 | 0 | _aUser interfaces (Computer systems). | |
650 | 0 | _aArtificial intelligence. | |
650 | 0 | _aComputational intelligence. | |
650 | 1 | 4 | _aBusiness and Management. |
650 | 2 | 4 | _aMedia Management. |
650 | 2 | 4 | _aMarketing. |
650 | 2 | 4 | _aInformation Storage and Retrieval. |
650 | 2 | 4 | _aUser Interfaces and Human Computer Interaction. |
650 | 2 | 4 | _aComputational Intelligence. |
650 | 2 | 4 | _aArtificial Intelligence (incl. Robotics). |
710 | 2 | _aSpringerLink (Online service) | |
773 | 0 | _tSpringer eBooks | |
776 | 0 | 8 |
_iPrinted edition: _z9783642332326 |
830 | 0 | _aFuzzy Management Methods | |
856 | 4 | 0 | _uhttp://dx.doi.org/10.1007/978-3-642-33233-3 |
912 | _aZDB-2-SBE | ||
942 | _cEBK | ||
999 |
_c50486 _d50486 |