000 03026nam a22005175i 4500
001 978-1-4614-4702-3
003 DE-He213
005 20200421111155.0
007 cr nn 008mamaa
008 120816s2013 xxu| s |||| 0|eng d
020 _a9781461447023
_9978-1-4614-4702-3
024 7 _a10.1007/978-1-4614-4702-3
_2doi
050 4 _aQ334-342
050 4 _aTJ210.2-211.495
072 7 _aUYQ
_2bicssc
072 7 _aTJFM1
_2bicssc
072 7 _aCOM004000
_2bisacsh
082 0 4 _a006.3
_223
100 1 _aYoo, Kyung-Hyan.
_eauthor.
245 1 0 _aPersuasive Recommender Systems
_h[electronic resource] :
_bConceptual Background and Implications /
_cby Kyung-Hyan Yoo, Ulrike Gretzel, Markus Zanker.
264 1 _aNew York, NY :
_bSpringer New York :
_bImprint: Springer,
_c2013.
300 _aVI, 59 p. 9 illus.
_bonline resource.
336 _atext
_btxt
_2rdacontent
337 _acomputer
_bc
_2rdamedia
338 _aonline resource
_bcr
_2rdacarrier
347 _atext file
_bPDF
_2rda
490 1 _aSpringerBriefs in Electrical and Computer Engineering,
_x2191-8112
505 0 _aIntroduction -- Theoretical Background -- Source Factors -- Message Factors -- Receiver and Context Factors -- Discussion -- Implications for Recommender System Design -- Directions for future research.
520 _aWhether users are likely to accept the recommendations provided by a recommender system is of utmost importance to system designers and the marketers who implement them. By conceptualizing the advice seeking and giving relationship as a fundamentally social process, important avenues for understanding the persuasiveness of recommender systems open up. Specifically, research regarding influential factors in advice seeking relationships, which is abundant in the context of human-human relationships, can provide an important framework for identifying potential influence factors in recommender system context. This book reviews the existing literature on the factors in advice seeking relationships in the context of human-human, human-computer, and human-recommender system interactions. It concludes that many social cues that have been identified as influential in other contexts have yet to be implemented and tested with respect to recommender systems. Implications for recommender system research and design are discussed.
650 0 _aComputer science.
650 0 _aData mining.
650 0 _aArtificial intelligence.
650 1 4 _aComputer Science.
650 2 4 _aArtificial Intelligence (incl. Robotics).
650 2 4 _aData Mining and Knowledge Discovery.
700 1 _aGretzel, Ulrike.
_eauthor.
700 1 _aZanker, Markus.
_eauthor.
710 2 _aSpringerLink (Online service)
773 0 _tSpringer eBooks
776 0 8 _iPrinted edition:
_z9781461447016
830 0 _aSpringerBriefs in Electrical and Computer Engineering,
_x2191-8112
856 4 0 _uhttp://dx.doi.org/10.1007/978-1-4614-4702-3
912 _aZDB-2-ENG
942 _cEBK
999 _c53461
_d53461